FUNDAMENTAL BEHAVIORS THAT FOLLOW

At Brinker Simpson, we see success as a collective effort, extending far beyond the Firm's achievements to encompass the growth and development of our team. Our commitment to our people lies at the core of our operations, and we recognize that their success is fundamental to our Firm's overall progress.

The following six fundamental behaviors are not just guidelines; they define our identity and approach. They shape how we engage in our roles and interact with clients and prospects. These behaviors offer a glimpse into our work culture, showcasing what it's like to collaborate with us. They are the pillars that uphold our values and drive our pursuit of excellence in all that we do.

DEFY STEREOTYPES - Be a less boring accounting firm.
We embrace adaptability, ingenuity, and innovation with a fresh brand of business savvy. This is possible when we encourage and harness the differences and individuality of our people.

WORK TOGETHER - Achieve as one Firm.
We're committed to thinking about "us" rather than "me." We play well together, challenge each other, and celebrate each other's unique paths.

CREATE SIMPLICITY - Make it easy to focus on what matters.
By understanding our client's goals and endgame, we simplify complicated aspects of their lives so they can focus on what matters most. We create clarity, communicate candidly, and enable ease as an organization.

SHOW UP - Uphold commitments with integrity.
It takes unwavering dedication to say the hard thing, do the right thing, be a leader, and take responsibility for our actions. We get involved, get it done, and do it well.

CARE DEEPLY - Connect with and consider people in all matters.
To do what we do well, we must care to our core. Care about our work, clients, community, the Firm, and each other. We must connect authentically, listen well, and be thoughtful with our words and actions.

EVOLVE DAILY - Seek better at every turn.
Progress and learning keep us at the top of our game. Whether finding a more efficient way to do something or adopting a fresh solution to a problem, continuous development is foundational to who we are.